Check out this new Nike spot "Safari Adventure" directed by Jake Davis. This one falls under the branded entertainment category. The story behind it is former strong man competitor, Terrence Koehler hosted an American nature show that was canceled after only a few mediocre episodes. But for some reason it had a strong European following. French television bought the rights to the completed episodes, as well as all the raw footage that was shot for future shows. They repackaged it and renamed it... "Safari 'd Aventure." On one of the team's adventures they seek "the world's most exclusive specimen." I hope you like it. This version of the spot is the long version, a shorter clip is coming soon.
Click Here to check out the long version.